Ecom Profit Calculator
Know if a product is profitable before you launch ads. Enter your price, costs, fees and ad cost per order, the calculator instantly shows your net profit per order, net margin, break-even ROAS and max profitable CPA.
Break-even ROAS, CPA, net profit and margin before launching ads.
Optional: Shopify, apps, payment or handling fees.
Break-even ROAS
1.25
Minimum ROAS target from current traffic costs.
Net profit per sale
-$4.01
Campaign loses money at these assumptions.
Net margin
-8.0%
Margin below 5%.
Estimated CPA
$40.00
Estimated CPC: $1.00
Gross margin per sale
$35.99
CPA from CPM, CTR and CVR
$40.00
Price divided by CPA
1.25
How it works
The tool subtracts product cost, shipping and payment fees from your price to get profit before ads, then subtracts your ad cost per order for net profit. Break-even ROAS and max CPA tell you how far your ads can go before you start losing money.
Frequently asked questions
What is break-even ROAS?
The return on ad spend where ad revenue exactly covers your costs. Above it you profit; below it you lose money.
What's max profitable CPA?
The most you can pay to acquire one order before it stops being profitable, it equals your profit per order before ad spend.
How can I improve my numbers?
Raise average order value with bundles and upsells, improve conversion rate, lower CPMs with better creative, or negotiate lower product costs.
Ready to build your Shopify store?
Describe your store and Clyro builds you a custom theme from scratch, no templates, no code.
Make a store